Language Register and Innovation in Arabic Consumer Advertising: Case Studies of Jordan's Al-Rai and Egypt's Al-Ahram Newspapers

9788181026139

Alka Reddy

Vishwa Jyoti Press

English

Political Studies - Political Studies

2018

14835.00

Language Register and Innovation in Arabic Consumer Advertising: Case Studies of Jordan's Al-Rai and Egypt's Al-Ahram Newspapers